Looks like HSN has found its answer to the popularity of Heidi Klum on QVC with Iman Global Chic.

Everything in the collection is under $130 and some pieces sold out in the first five minutes on air, so if you’re into the accessories inspired by Iman’s world travels you should act fast.

Looks like the two home shopping giants are going head to head. While Heidi Klum is clearly the higher-profile model right now, with her Project Runway hosting gig, she did run into that little trouble with Van Cleef and Arpels about her signature clover design. Let’s see if Iman can stay out of the hot seat.

[Images: HSN; Coburn Communication]