London Fashion Week kicks off today and we’ll be bringing you coverage straight from the shows, including the first one of the week Paul Costelloe.

However as we’re revelling in the fashion delights, others will be using the opportunity to raise money for charity.

One such example of this is The Thought of the Day shop, which has just launched a pop-up shop selling unique t-shirts from some of London’s coolest designers.

The pop up shop is the The brainchild of On/Off, the UK’s original independent fashion showcase during London Fashion Week, all profits will go to children’s charity Plan UK, to fund their work in Haiti after the disastrous earthquake.

You can find the store at Unit 6, 37 – 63 Southampton Row, London WC1B 4DA.