Georgia May Jagger may have been keeping her head down while she’s been studying for exams, but the model has now come back with a vengeance. The model has just been announced as the new face of Hudson Jean’s A/W2010 range.

Ben Taverniti, creative director at Hudson Jeans, told Vogue: “Georgia May is a true embodiment of the spirit of the Hudson brand.

“She has that certain Je ne sais quoi.”

Mario Sorrenti and creative agency LIPMAN shot the campaign at Aldor Manor, an Italian Renaissance style house in New York. The new images show Hudson’s key styles for the season, as well as designs from its Classic, Custom, Capsule and Collection lines.