The Oscar-winning beauty – who has long been the face of the cosmetic company – will unveil Love to the Fullest in April, followed by Laugh Often in May and Live Without Regrets in August.
She said: “One day, she feels joyful and playful. The next, optimistic and modern. And sometimes, she exudes a sensual and sexy attitude. The Avon woman isn’t defined by one mood – her emotions change from day to day.
“And now, her fragrance can too.”
It is not the first Reese has released a fragrance through the brand, she also created In Bloom when she first joined as the face of Avon.
The ‘Water for Elephants’ star has previously revealed she always takes a make-up bag with her wherever she goes.
She said: “I have a bunch of different make-up bags – one in my car, one in my handbag and one at home.
“I try to keep them small, but I have about five lipglosses, mascara, cover-up, lipstick and blush.”