Archive for the ‘Advertorial’ Category

Advertorial, Fashion News

Download the Westfield app to get the most out of your shopping trip

By shinychris on July 3rd, 2013

westfield stratford city 2Sponsored post

Ever visited a Westfield Shopping centre? Well there are now four in the UK – two in London (the original centre in White City and the fabulous Stratford City centre by the Olympic Park) one in Derby and another in Birmingham.

If you are planning a trip, or you are just curious about cool new shopping apps, then download the new Westfield app for your iPhone.

Not only is the app a superb companion for your visit with, for example, details of route-finding and restaurant reservations, it also delivers a fully personalised shopping experience to you on your mobile.

You simply swipe the brands that you like and this then creates a list of your interests. Using those interests, the app will then keep you up to date with the latest news events, and of course, all the offers available from over 500 retailers. And some of those offers can be redeemed in store when you visit.

Perfect for fashion-loving Shiny Style readers, the app is fantastic for making sure that when you drop into a Westfield centre you really do get the most out of your trip. It also has the basics covered too, including a store finder and map of the centres. There’s even a parking feature which makes it easy for you to find your car.

It is free so click on this link to download it now:

Advertorial, Sales and Specials

Celebrate World No Tobacco Day with an Electronic Cigarette

By shinychris on May 29th, 2013

Vapourlites graphic

In Association With Vapourlites

With World No Tobacco Day just around the corner and the recent explosion in popularity of the electronic cigarette it seemed like a timely idea to see what all the fuss is about with these new fangled gadgets.

Electronic cigarettes are not actually a new invention, they’ve been on sale in the UK for over 6 years now but it’s only in the last year or so that they have really become popular, and the trend doesn’t look set to change any time soon.

In the UK there are an estimated 700,000 users of e-cigarettes – or vapers as they are known – and this is set to exceed the million mark by the end of the year.  This accounts for approx 10% of all smokers in the Britain, but in the US one in five smokers have already made the switch from tobacco smoking to vaping.

So why is everyone getting so excited?  The basic premise of an e-cig is that it delivers that all important nicotine hit (if you’re not a smoker then it’s not so important, but you get what I mean) without the use of tobacco or combustion of any sort.  The device consists of a battery, an atomiser and a refill cartridge (or cartomizer to use it’s proper name).  When the user takes a puff on the e-cig a sensor activates the atomiser which heats up a solution of water and nicotine held in the cartomizer, turning it in to vapour which is then inhaled.

No tobacco means no tar, no carbon monoxide and none of the other 4000 harmful chemicals found in traditional cigarettes – so no wonder so many users are touting them as the healthier alternative to smoking.  They cannot be sold under the label of smoking cessation products yet as full tests are still to be completed, however a quick google search will show you that many, many individuals will tell you how effective they have found them in quitting smoking if not nicotine as a whole.

For many the fact that using an e-cig accurately mimics having a smoke makes them much easier to use than patches or gum, and serves as much to satisfy the psychological addiction as well as the physical one.  With nicotine strengths ranging from 20mg down to 0mg you can also wean yourself off nicotine altogether if you so desire.

Opinions are still divided about the long term health impacts of electronic cigarettes but almost everybody agrees that they are clearly a better choice than smoking tobacco – which let’s face it we all know the long term health impacts of.

So, this Friday (May 31st) is World No Tobacco Day, and if there are any smokers out there who want to join in and give these e-cigarettes a go, you should check out the great offer from UK firm Vapourlites.  To help you celebrate WNTD they are giving away a free trial e-cig to any smoker who wants to see if they work for them personally before investing in a full kit.

Vapourlites infographic

Advertorial, Celebrity Style

The Heaven and Hell of Leather – Fashion Priest

By shinychris on March 1st, 2013

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The heavenly choir has spoken as Fashion Priest delivers his sermon on this seasons hottest look and declares Leather, is it Heaven or Hell?

Advertorial, Celebrity Style

Seven Deadly Sins of Kim Kardashian

By shinychris on February 15th, 2013


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Fashion Priest is here once again to take confashions and offer penance for stylistic transgressions.

There are many people who have committed the seven deadly sins of fashion but few of them have done so as wickedly as Kim Kardashian…

Fashion Priest is produced by My Daily UK and AOL.




How to care for your vehicle

By shinychris on February 6th, 2013

Honda imageSponsored post

A car is like any other machine in the sense that has to be maintained properly in order for it to run effectively. This means that it will often have to undergo repairs which may be quite simple to carry out. As well as repairing your vehicle, you might often have to replace particular parts on it. Many established manufacturers, such as Honda, include car parts which are unique to their vehicle. This can be expensive, but as long as you make informed decisions this can help you to keep your expenditure within a reasonable level.

It is important that you make sure that your car is properly insured to the level you require. This will help to lower your costs if you are ever involved in an accident. It is best to keep your insurance documents with you in the car as well.

It is worth mentioning that you may need to make replacements to your car. You should always learn how to change a tyre on your car, as this is a very useful skill to have. Air filters on cars also need to be changed occasionally. This should be done periodically though and you should check the car owner’s manual, as they will usually advice on the best times to change your air filters. You may want to consider getting hold of a used car calculator, as you never know what the parts of your car may be worth. Check out the Honda website for great parts for Honda parts UK. You may want to use a used parts calculator before you decide to throw anything away. You never know….it may be worth something.

As far as maintenance of your car is concerned, you will want to make sure that you check your oil levels regularly. Your oil will need to be changed regularly and information about this can usually be found in the car owner’s manual within your vehicle. It is also a good idea to rotate the tyres of your car whenever you decide it is time to change your oil. Rotating your tyres is as simple as switching your back wheels with your front wheels. This will ensure that there will be an even amount of tread on your tyres and each gets as worn as the other.

You should also check the pressure in all of your tyres, including the spare tyre that your car has. You should really do this every month to ensure they are not below the level they should be. As far as your brakes are concerned, these should be assessed visually at least once a year. You will also want to check all the essential fluids in your cal. For example, the oil, windscreen wiper fluid, brake fluid, transmission fluid and engine coolant.

It is also a good idea to take care of both the interior and exterior of your car. You should wash your car every so often. This should been done properly and with the correct materials.




Escape the snow – Book your Walt Disney World Florida holiday now!

By shinychris on January 22nd, 2013

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With the UK covered in snow and the chill not letting go just yet, you’d be excused for dreaming about warmer climes. But instead of going to a deserted beach, why not book yourself a trip to the most magical place on earth: Walt Disney World in Florida.

Whether you are a roller coaster daredevil or prefer the spinning teacups, this promises to be a fun-filled holiday for the whole family and is a great place to create memories that last a lifetime. And you might just run into Mickey and Minnie!

Check out the video below to find out more.

Advertorial, Beauty, sponsored post

An adult acne treatment that works

By shinychris on December 7th, 2012

If you suffer from adult acne or skin breakouts then you’ll already know the change in season can aggravate these problems; making the cold months a truly miserable time. When the weather turns, your skin is constantly bombarded with wind, rain and freezing conditions. There is little solace in your home either, where central heating will leave your skin dry and irritated.

When you’re not happy with your appearance it can really affect the way you feel about yourself and lead to low self-esteem – but there is an easy way to treat your skin without smothering it with various lotions and potions which may contain perfumed chemicals that do more harm than good.

A treatment you can rely on

Most acne sufferers have usually tried the main treatment options to get their skin under control. These can often be expensive, time consuming and, when they don’t work, stressful.

Tria Blue light is a fantastic gadget that eradicates acne and improves the appearance of the skin. In fact, Tria Blue Light for acne is so successful that it’s even become a favourite amongst celebrities.

Stars like Rihanna, Katherine Jenkins, Alexandra Burke and Geri Halliwell have all admitted that they love using the hand held device to improve the appearance of their skin and give them the celebrity glow they’re known for.

In a recent interview with New! Magazine, Alexandra Burke explained that Tria Beauty products like Blue Light “helps decongest my skin and gives it a radiant, natural glow” – and if it’s good enough for celebrities then it’s certainly good enough for us.

How it works

The Tria Skin Perfecting Blue Light is a hand held device that’s quick and easy to use. All you have to do is glide the device over your face for three minutes each morning and night. Its patented blue light penetrates the skin in a way no cream treatment can and eliminates the bacteria that cause breakouts and spots.

It can kill up to eight times the bacteria of similar devices and provides the most effective dose of blue light in the shortest possible time; so breakouts can be dealt with swiftly. Unlike creams, cleansers and lotions, which can cause redness, skin irritation and other harsh side effects, this treatment is gentle enough to be used every day without causing additional damage. Priced at £229 with free delivery, it’s easy on your wallet too.

The device differs from other similar medical treatments because it doesn’t use UV light which can also cause damaging side effects, especially if used over multiple sessions.

Other tips

In addition to using products such as the Tria Skin Perfecting Blue Light, it is also important that you target the cause of skin acne. This is most commonly excess sebum – a natural oil produced by your body. Whilst some individuals are more prone to acne than others, everyone can implement a few basic procedures to improve the condition of their skin.

Using a daily moisturiser free from perfume and harsh chemicals is always recommended and you should invest in one with SPF protection – regardless of the season. Keeping your skin hydrated by drinking plenty of water can also help flush out impurities and is always beneficial.

Advertorial, Fashion News

Have an unusual Christmas with Selfridges

By shinychris on November 15th, 2012

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What happens if you put one ballerina, a pair of Pearly Kings and Queens dancing, two shirtless male models by a fir tree, five cute puppies and a Father Christmas with dreadlocks in a studio all themed to swinging Christmassy jazz tunes? The result is not your usual Christmas…

This festive season Selfridges has teamed up with photographer and film maker Bruce Weber for their Christmas ad, which certainly is a non-traditional take on Yuletide. Check out the video below to see what we’re on about, but if you’re looking for an unusual gift for a loved one the famous London department store’s Christmas Gift guide is packed full of extraordinary presents ideas for him, her and the kids to place under the tree this year.

Don’t be a bah humbug, plan your Christmas early!


Advertorial, sponsored post

Make Christmas fabulous with Debenhams

By shinychris on November 12th, 2012

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If you’re not feeling in a Christmas mood yet, you soon will be after watching Debenhams’ Christmas ad (below). Conjuring up the magic of the festive period, this beautifully shot video combines haunting Harry Potter-esque melodies with traditional festive scenes including an old locomotive train speeding through the snowy English countryside.

And while the reality may be slightly different there’s no denying it does just make you want to go out, blitz the shops and then collapse by the fire with some mulled wine and mince pies (or get dressed in some exotic lingerie if this video is to believed). Anyway, check it out below. If you don’t feel Christmasy afterwards, then you probably should be called Ebenezer Scrooge.

Advertorial, sponsored post

Our Pick of the Best Secretary Style Glasses

By shinychris on October 24th, 2012

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The secretary look isn’t complete without the accompanying glasses and it’s a style that isn’t going out of fashion any time soon. Your favourite celeb’s glasses may not be quite the right style for you, but you can be sure there is a pair of secretary glasses to suit your face and eyesight needs that are perfect for you on any occasion.

With so much choice available, where do you start? Well, your face shape helps determine what style of glasses will suit you best. Set off your cute, round face with angular or rectangular shapes. Vera Wang has a knack of combining that classic rectangular look with flirty feminism. Long or square faces look fabulous in sexy cat-eyed shapes, or anything oval. Cynthia Rowley’s Brown Shimmer is a great example of trendy oval glasses. If you have a triangular face, go for two-toned glasses or rimless bottoms with bold colour on top (something like Ltede’s Pink Green or Vera Wang’s Berry are possible choices). Oval-faced girls hit the jackpot – anything goes. Vogue, Valentino and Michelle Lane have some fabulous eyewear as a starting point. You can find all of these designer brands at

Once you have your basic shape determined, you can go crazy on colour and embellishments. Choose a colour close to your own hair colour or a high contrast colour. Then again, you can never go wrong with black. Decide on the statement you want to make then choose something you feel comfortable with, or choose several pairs of secretary glasses for different outfits. Do you want glasses that will feel right in both a business and night setting, or do you want to buy one pair for day and one for play? For night fun, secretary glasses with rhinestones or swirly cut-outs will help you stand out from the crowd. Check out the cutting edge ranges available from designers such as Michelle Lane, Vera Wang, Jill Sander and V&G.

Take your vision, whatever state it may be in, to new heights with a spectacular pair of secretary glasses. Choose quality and comfort in a style of your choice. Play the desirably intelligent woman or the seductive femme fatale to suit your mood. Secretary style glasses are a must have accessory, or necessity, that adds an extra statement to your unique personality

Advertorial, sponsored post

The Best Gilets this Autumn

By shinychris on October 23rd, 2012

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Gilets are an autumn staple. Adding an extra style touch to your look as well as keeping you snug and warm as the seasons change. Now is the perfect time to get your hands on one. If you’re not familiar with gilets, they are sleeveless jackets made in a variety of styles, materials and colours.


Some of the hottest gilets this season belong to ski wear ranges. Superdry offers a variety of colours both with and without a fur-lined hood. Superdry’s ‘University Gilet’ comes in one of this season’s biggest colours – deep red. Blonde & Blonde also offer quilted ski gilets in a range of colours.


Paul’s Boutique’s A/W range which can be found at Bank Fashion includes a selection of gilets inspired by the 80s. Diamond quilted with a cord trim collar, these gilets are statement pieces to be teamed with skinny black jeans, high tops and chunky headphones. Ghetto blaster optional.


To complement this season’s sportswear trend, Adidas have created a range of bright padded gilets. The best in the range combines black, purple, red and pink and would look perfect teamed with chunky gold accessories and skinny white jeans.

Faux Fur

Faux fur gilets have been around for the last few A/W seasons but they still look fresh and on-trend. Topshop have updated the look by adding a tassle hem and a light cream colour. Worn over a white blouse, black leather trousers and high ankle boots, these gilets will keep you warm until S/S 2013. Or try Matthew Williamson’s brown faux fur panelled gilet, it’s almost impossible to tell it isn’t real fur.


Leather is definitely the material of the season. Leather trousers or a jacket are the obvious choices but a gilet allows you to join the trend without fully committing to the leather look. A leather gilet with thin hoodie and straight light wash jeans will be a key look this season. For a dressier leather gilet, try Haider Ackermann’s long brown leather version.

Animal Print

As an extension of S/S 2012’s tribal trend, animal print will be hanging around for the new season. Alice & Olivia have created a stunning leopard print gilet that can be worn with dark jeans as a casual day outfit and dressed up with accessories and enhanced make up for the evening. Paul’s Boutique is offering an alternative animal print option with padding and a fur trim hood.


The healthy way to start your day

By shinychris on October 4th, 2012

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The healthy way to start your day

With so many superfoods, smoothies, low-fat recipes and healthy meals readily available at our fingertips, there is no excuse to not eat healthily. A healthy diet equals a healthy mind and those that wish to build up an active immune system can do so by changing a few things about their diet.

Low-fat recipes

Cutting down on the fat in our foods is a great way to avoid clogging up arteries, heart disease and sluggish behaviour. Every doctor and nutritionist will tell you that too much fat in our bodies is never a good thing.

A lot of people would say that our taste buds beg to differ and that fatty foods are in fact the best tasting dishes. This is, however, far from the truth and assortments of brands have released a number of taste-tantalising dishes that actually claim to be good for you.

The trick to a healthy body is balance. Controlling your intake of fast foods and replacing the occasional fat-filled meal with healthy home cooking is a great way to start. Getting involved in physical activities and exercise is also recommended and there are plenty of activities aimed at the family children will enjoy.

Cook with smart fats

Many healthy quick meals are in fact a lot easier than you may think. One way to avoid fatty substances is to replace them with “smart fats”. For example, when cooking at home it is wise to replace vegetable oil with canola oil or olive oil. A non-stick cooking spray is another alternative and a little amount will go along way. This small change won’t make a difference to the dish; it will however make a difference to your calorie intake.

Use low-fat cooking methods

There are arrays of cooking methods at our disposal, all of which boast healthier eating habits. Instead of frying your food, opt to steam, braise, poach or grill the substance. Microwaving is another option that boasts to cook a meal without the need for oil.

If there is no other option but to fry your food, begin by draining the meat of excess oils using kitchen roll. This should be completed prior to serving.

Deep-frying is in fact considered a healthier option as opposed to traditional frying. This is mainly due to the temperature of the oil: the hotter the oil, the less likely it is to penetrate the meat.

Choose alternative ingredients

Quick and easy recipes are easy to prepare and can be extremely healthy if you choose the right ingredients.

For examples, sausages are seen as relatively fattening. If you can’t live without them, choose turkey or chicken cuts as opposed to pork-based meat. Whilst on the subject of fry-ups, Canadian bacon is said to be a lot healthier than regular bacon – so perhaps consider making this change.

Stick to a plan

With late nights, hectic social hours and heavy workloads to contend with, it can sometimes be easier to pick up a takeaway meal or grab something easy and to hand at home. One way to avoid unhealthy slip-ups is to create a healthy eating plan that ensures you and your family are staying healthy at all times.

Healthy dishes can be created when you have the time and then frozen for convenience: simply defrost a pre-prepared meal as and when required. A healthy eating plan should revolve around fish, chicken and vegetables and, so that you don’t feel deprived, you should always assign one day a week as ‘treat night’ when you indulge in something with a higher fat content.




How IPL hair removal works

By shinychris on September 5th, 2012

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Intense Pulsed Light (IPL) is an alternative to laser skin therapy, and is offered by specialists like Ellipse IPL.

Lasers typically work only over a very narrow range of frequencies (and therefore, a narrow range of wavelengths of light), but modern-day IPL equipment can be tailored to specific frequencies depending on the type of therapy being carried out.

That means the treatment is much more specific to the skin complaint being tackled, and typically means there is less unwanted heating of the surrounding tissue, making it a much more comfortable procedure.

Choosing the wavelength

Different skin problems – from birth marks and uneven skin tone, to liver spots and unsightly visible veins – can be caused by different ‘chromophores’ in the skin.

You don’t really need to understand exactly what these are – but you should know that they typically exist at slightly different depths in the skin, and respond to different wavelengths or frequencies of light.

As such, the type of treatment being carried out will determine the wavelength of light that is to be used, and the rest of the spectrum produced by the IPL equipment will be masked or filtered out.

This highly specific nature makes the treatment highly effective only on the targeted chromophore, reducing side-effects and discomfort caused in laser-based therapies when the surrounding tissue is affected by the laser energy.

Why pulses?

The brief but bright flashes of light you see in IPL treatments can be alarming at first – you rarely see anything like them elsewhere, except perhaps during thunderstorms – but again, they’re designed to ensure maximum comfort during the treatment.

By keeping the pulses very brief, the targeted tissue is quickly taken to the temperature needed for the therapy to work, but quickly returns to normal body temperature.

Once again, this helps to make sure heat doesn’t affect the surrounding tissue, so there’s no uncomfortable warmth in the healthy skin.

What can it fix?

IPL can work on almost any pigmentation issue, weakened collagen and unwanted hair growth.

By targeting the relevant chromophore, the therapy can lessen the appearance of dark patches, kill follicles such that they are unable to grow new hair, and stimulate collagen to plump out wrinkles or saggy skin.

As development of new-generation devices continues, new treatment possibilities are becoming available all the time, so it’s worth consulting a clinician if you have a specific problem but don’t know if it can be treated.

Anything else I should know?

One more part of the treatment that often takes people by surprise is the use of a gel to improve contact between the light emitter and the patient’s skin.

This optical coupling gel is simply a way of improving the transfer of light energy into the skin, ensuring the full power of the pulse reaches the desired level of penetration in the skin, and has the maximum chance of being effective.

You should also look out for square-wave IPL systems – these are where the maximum power output of the pulse is achieved very quickly, rather than at the peak of a smooth curve.

Square-wave treatments maximise the effectiveness of each pulse, while minimising the risk of unwanted heating of surrounding tissue during the period in which the power level is still growing or tailing off – so opt for these where possible, for the most effective result with the minimum of discomfort.

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Get The Best Advice On How To Choose A Hairdresser from Windle and Moodie

By shinychris on June 29th, 2012

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Hair plays an important role in the female world. Many women are defined by their outer appearance. Having beautiful healthy hair is a part of the equation that women use to measure their beauty and appearance. Even though you might style your hair at home, you probably are aware that the result will not be the same as when it’s performed by a hairdresser. However, finding a good hairdresser can be a challenge nowadays.

In this article you will find out how to analyse the qualities of a good hairdresser and the fast way in which you can detect one. First and foremost, pay attention to the general atmosphere when you first enter the salon. How does the staff behave? Are they nice and friendly? Ask your friends whether they would recommend anyone in particular. Based on their interaction and their experience, you might find the best hairdresser.

Further on, you should search for a hairdresser that has a lot of practice and expertise in dealing with all types of hair. This is really important because some stylists cannot perform haircuts on curly or rasta hair. Also, as soon as you enter the salon, try to observe closely the details. The utensils they use should be clean, the products should be professional and the staff should behave professionally.

A good hairdresser is one that facilitates interaction. So, try to be open and discuss on various topics. Release the atmosphere and make the time you spend with your stylist as enjoyable as possible. Of course, this should happen from the side of both parts. The passion shown about the job itself is a good guiding point concerning the professionalism of the person styling your hair. A gifted hair styling professional will find out everything about the history of your hair. He or she will want to know whether you ever dyed your hair, how many times per week you wash it or how you brush it.

A telling sign that your hairdresser is competent is the fact that he or she is popular. People will stick with a person who can work fast and really well. They will appreciate someone who can perform creatively a haircut. So, this is also a good criteria by which you can analyse a proficient hairdresser. Other qualities include a friendly attitude, patience and attention to detail.

It takes time to find the right hairdresser but when you find it, your hair will look amazing. You can forget about all those days when you wanted to hide and simply not go out.

The desire of the  hairdressers covent garden is to deliver first class, friendly, personalized service.

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Barclaycard Amazing May Deals

By shinychris on May 9th, 2012

Looking to splash out on some new clothes to cheer yourself up this summer? Or maybe you are planning to get away from the rubbish weather in the UK at the moment with a two week holiday in the sun?

Whatever, Barclaycard is offering some top deals to help you save on a summer of spending. But hurry you will have to move fast. Applicatons for the improved deals can only be made until midnight on May 31st.

Deals on offer include the following.

·       Market leading 22 month 0% BT offer is now even stronger with the introduction of a brand new £30 discount on the transfer fee (for transfers over £2,500)

·       New 15 / 15 deal – 0% interest on both purchases and balance transfers for 15 months, an extra month improvement from the current 14 / 14 offer.

·       The low BT fee card (fee of 1.6%) is extended to 17 months duration, increased from 16 months

·       A completely new, 0% interest on all purchases for the first three months with Barclaycard Initial, a product designed for those customers who are new to credit

Says David Chan, chief executive of Barclaycard Consumer Europe said:

“We’re very excited to be offering even better value and such a huge amount of choice to new customers; from those wanting to manage their money better, to those who are seeking to build a credit history.”

22 month balance transfer with £30 off the transfer fee

Those looking to manage their balances can now receive money off the transfer fee on the Barclaycard Platinum card, with which they can enjoy 22 months 0% interest on balance transfers. New customers moving over £2,500 will now receive £30 off the fee. The card comes with a variable APR of 17.9% and new cardholders will all benefit from 0% on the first three months of purchases.

15 months 0% interest on purchases and balance transfers

For new customers eager to save on summer spending and on existing balances, the Barclaycard Platinum Purchase card now comes with 0% interest on both purchases and balance transfers for 15 months. The card has a variable APR of 18.9% and balance transfers incur a fee of 2.9%.

Low fee balance transfer for 17 months

Looking to save money on your balance transfer fee? The Barclaycard Platinum Low Fee card has a market leading balance transfer fee of just 1.6% and now comes with an extended 17 months 0% interest on balance transfers, with also three months 0% interest on all purchases. The credit card has a variable APR of 18.9%.

0% interest on purchases for the first three months for those new to credit

For those new to credit, the Barclaycard Initial now comes with 0% interest on all purchases for the first three months. The card has an APR of 29.9% (5 percentage points lower than the current Capital One Classic) and new cardholders will be offered a manageable starting credit limit as well as text and email alerts to help them manage their account.

For full details of cards and to apply online visit the Barclaycard site now!

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