Archive for the ‘Advertorial’ Category

Ad campaigns, Advertorial, Celebrity gossip, Celebrity Style, Designer collaborations, Designers, Fashion News, Features, Gallery

First look: Rihanna’s new ad campaign for Armani. Pictures.

By emilyborrett on September 13th, 2011

Rihanna for Armani

Picture 1 of 5
Picture 1 of 5

We’re excited to reveal that our favourite Bajan princess Rihanna is moving further into the fashion world – and she’s now the face of Armani.

The curvy beauty is set to become the face of Emporio Armani underwear and Armani jeans for Autumn/Winter 2011-12, and you can check out the steamy photos for the new campaign right here in the gallery above. How good does Ri-Ri look in these photos?

What do you think of the singer’s new ambassadorship for the brand? Is it a yay or a nay? For us it’s a yay, yay, yay.



Advertorial, Beauty, campaign, Celebrity gossip, Celebrity Style

Kate Moss is to front a new line of Rimmel lipsticks for her 10th anniversary working with the brand

By emilyborrett on September 12th, 2011

Kate Moss is set to celebrate ten happy years as the face of Rimmel makeup with a new capsule collections of lipstick for the brand.

The collection will consist of seven different shades which will span from classic pillarbox-reds to coral and pink colours that the model promises will match any outfit. The model said: “My inspiration for this range was really to create a range of easy to wear, classic shades that I have always worn and loved. From bright reds, to soft pinks and nudes, there is a shade for everyone and any occasion. It was also really important for me that they were comfortable to wear. Whatever your outfit there is sure to be a shade to match!”

Steve Mormoris, Senior Vice-President, Global Marketing for Coty Beauty, added: “Kate Moss is the ultimate London girl and truly conveys the London Look: she is a leader in the fashion and beauty stakes and Rimmel is thrilled with our long-standing relationship with the world’s most famous model.”

The new line will be launched at the beginning of London Fashion Week on the 15th, with Mossy turning up to Battersea Power Station in a helicopter to re-create the first campaign she ever did with Rimmel. Viva the London look!



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The models who made the trends

By shinychris on September 2nd, 2011

Kate Moss at the Topshop Unique Catwalk show held at the Topshop Venue at the University of Westminster in central London. Image courtesy of Doug Peters, EMPICS Entertainment

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Some models go further than showcasing the trends of the day within their careers and actively change the fashion landscape with their own unique style. Here we champion three supermodels who have helped to define some of the most exciting eras in fashion history.

Twiggy:

Lesley Hornby, better known as ‘Twiggy’, was named as “the face of 1966” by the Daily Express after a fashion journalist from the paper spotted a photograph of her sporting a new crop in the window of Mayfair hairdresser The House of Leonard.

She was, the newspaper wrote “The Cockney Kid with a face to launch a thousand shapes”, and that she did. By 1967 she had modeled in France, Japan and the US, gracing the covers of Vogue and Tatler, and her arrival at JFK airport the same year warranted nearly 100 pages of coverage in The New Yorker.

The Metropolitan Museum of Art’s 2009 Catalogue of Style wrote about the model, who took her name from childhood nickname ‘twigs’, referring to her thin legs: “Twiggy’s adolescent physique was the perfect frame for the androgynous styles that began to emerge in the 10960s.

The trend was manifested in a number of templates sweet A-line dresses with collars and neckties and suits and dresses that took their details from military uniform”. Modeling these mini dresses, with exaggerated eye make-up and minimalistic shapes, Twiggy helped to create the ‘Mod’ style still big with fashion fans today.

Jerry Hall:

Originally from Texas, Jerry Hall was spotted by a fashion agent whilst sunbathing on a beach in Saint Tropez. The meeting was to act as the touch-paper to her rapid ascent into the glamorous world of fashion and music. In 1975, Jerry appeared as a mermaid on the cover of Roxy Music’s album Siren, and shortly afterwards became engaged to lead singer Bryan Ferry.

By the time she left Ferry for Mick Jagger in 1977, her celebrity status and larger-than-life beauty had landed her the cover shot on 40 magazines worldwide, as well as contracts with the likes of Revlon and YSL. Jerry’s long blonde hair, sculpted features and curvy, six-foot frame was a perfect fit for the conspicuous glamour championed at trendy New York nightspots Studio 54 and 21 Club.

Indeed, as well as big hair, the model is associated with slinky maxi dresses, jumpsuits, cut-out swimwear, pussy bow details and bling accessories, such as jewels and handbags – all of which are currently enjoying a fashion revival.

Kate Moss:

Discovered in JFK airport at the age of 14 by founder of Storm Model Management Sarah Doukas, Kate Moss shot to fame two years later in 1990 thanks to Corinne Day’s black and white ‘The 3rd Summer of Love’ shoot for The Face magazine.

The waif-like, Croydon model stood out in contrast to the tall and curvaceous supermodels of the time and, suiting the stripped back, grunge clothing style popular in the 1990s, brought about a move towards a more natural-looking, edgy-yet-minimalist beauty. Moss has fronted campaigns for the likes of Calvin Klein, Chanel and Gucci and also continues to influence high street fashion trends, from women’s coats to women’s shoes.

Most recently she has been one of the fashion icons behind the revival of the ‘boho-chic’ look, and can be credited for increasing the popularity of pirate boots, biker jackets, cut-off denim shorts, kaftans and maxi dresses.



Ad campaigns, Advertorial, campaign, Celebrity gossip, Department Stores, Gossip

Rosie Huntington-Whitely is set to star in the Autumn M&S campaigns

By emilyborrett on August 31st, 2011

Britain’s poutiest supermodel, Rosie Huntington-Whitely, is going to be the new face of Marks & Spencer’s Autumn ad campaigns alongside the Green Lantern star Ryan Reynolds.

The A-list twosome are going to front M&S’s Autograph collection, one of the department store’s many different clothing lines, though Autograph is one of the most fashion-forward ones. Rosie, who’s previously modelled in Burberry campaigns, said: “I feel proud to be associated with a British high street favourite that holds fond memories for so many people.”

The Canadian heart-throb Ryan also has a fond connection with the store and thinks of M&S with “nostalgia”. He said: “Going into an M&S store with my family or friends always gives me a beautiful pang of nostalgia. The Autograph collection is a modern take on the classic style I love and feel most comfortable wearing. The pieces in this collection are lasting staples that’ll never go out of style.”

The executive director of the store, Steve Sharp, was absolutely ecstatic to get the Hollywood pair to front the brand – we have to say that a Victoria’s Secret model and a Hollywood blockbuster hero is a bit of a step up from Myleene Klass and Danni Minogue dancing around in their pyjamas. He told MailOnline: “Rosie and Ryan are the perfect fit for Autograph – beautiful, exclusive and absolutely contemporary. On set, they worked together to deliver a mesmerising performance which allowed us to capture shots that literally sizzle with excitement and an air of mystery.”

Keep an eye out for these two on the telly – Marks & Spencer just got sexy.



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For art’s sake – destinations with an aesthetic edge

By shinychris on August 15th, 2011

Duomo Santa Maria del fiore and house's red roofs at dusk, Florence

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There are a few cities and galleries in the world that would probably be at the top of an art lover’s wish list to visit if they had the chance. One of the most obvious choices would perhaps be The Louvre in Paris. Not only is it the most visited art museum in the world, but also one of Paris’ most famous landmarks. Tourists from all over the world flock there every year to see Leonardo da Vinci‘s Mona Lisa, amongst many other prolific works of art.

Also on the list would perhaps be The Metropolitan Museum of Art in New York, and the Tate galleries in London – renowned for their share of important collections. But if you’re looking for other destinations to visit with a rich artistic heritage, and have a real love of art, where else could you go to feed your interest?

Muralists in Mexico City

Unlike many important collections around the world, Mexico City’s most famous paintings are not housed in galleries and museums, but instead painted directly onto the fabric of public buildings – completed as part of the Mexican muralist movement.

The government buildings are a living work of art, thanks to artists such as Diego Rivera, who from the 1920s painted scenes from a socialist perspective; lampooning aspects of US society, while celebrating 20th Century and indigenous Mexican culture in colourful and striking frescoes.

The suburb of Coyoacán also has the Blue House museum – the home of Rivera’s celebrated artist wife, Frida Kahlo.

St Petersburg splendours

With some three million items in total, including what is said to be the largest collection of art in the world, the State Hermitage is one of the planet’s greatest museums. Founded almost 250 years ago by Catherine the Great, the gilded buildings house a treasure trove – including a huge collection of Western European art alongside Russian painters such as Repin.

However, St Petersburg – the traditional seat of both the tsars and the Russian Revolution – is another city where art seems to thrive on the streets, with its remarkable blend of architecture and the open-air wonderland of statues. These include the monumental ‘Bronze Horseman’ statue of Peter the Great, and the satirical version of portly unloved Tsar Alexander III sitting on a downcast horse.

Reborn in Florence

Widely considered the birthplace of the Renaissance, Florence is another city where art surrounds you. From the forefathers of the Renaissance such as Giotto, to brilliant sculptors like Donatello, the Florentine landscape is full of squares and statuary – such as the outdoor sculpture ‘gallery’ of the Loggias dei Lanzi – all dominated by the famous domed cupola roof by architect Brunelleschi.

Heading indoors, the world-famous Uffizi Gallery houses paintings by Leonardo da Vinci and Botticelli’s much-parodied Birth of Venus, while the Academy of Fine Arts features Michelangelo’s immortal statue of David.

‘Scenes of everyday life’ in Amsterdam

Among Amsterdam’s many tourist attractions are some real gems for art lovers. The magnificent Rijksmuseum is the place to go if you want to see the painting greats of the Dutch Golden Age, with important collections of Rembrandt and the non-religious genre painting of Vermeer – he of the Girl with a Pearl Earring fame.

The city also houses the world’s largest collection of works by Van Gogh. The Van Gogh Museum’s main exhibition charts the creative life of the celebrated post-Impressionist, while there are also works from his contemporaries. Meanwhile, the Rembrandt House Museum shows how the artist lived for nearly 20 years after he made his name.

And if you are planning on travelling across Europe and beyond to visit the world’s most artistic cities it’s a good idea to have the appropriate travel insurance, and to buy your travel money in advance to get the best currency exchange deal.

Issued by Sainsbury’s Finance



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A Guide To The Best Free Online Games

By shinychris on August 1st, 2011

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Fancy yourself as a master of free card games? Are you the best at bingo, or a perfect problem solver? Try a free online game or two to brush up on your skills, win some prizes and meet an online gaming community for free.

Just a click away, online games offer worlds full of excitement, adventure and battles, with endless possibilities to expand your skills and tactics. If you want a new free online game challenge become a bubble shooter and immerse yourself in a magical game that takes you into the depths of the jungle. Jungle Bubble has some funky music (and a helpful aardvark), as you use your skills to colour co-ordinate the bubbles and shoot them down.

Golf Solitaire

Or are free card games more your thing? Try a classic card game such as Ace Solitaire, Midas Solitaire, Hearts or Freecell online now for free. For any golf fans out there, Golf Solitaire is the game for you. Golf Solitaire is one of the many free card games that puts an original twist on the classic. Clear all three courses, reach par or lower and unlock the bunker cards; this is online gaming at its best.

Try classic free card games for the first time in digital form. UNO has now joined the gaming world and is free for you to enjoy. Can you win all three rounds and beat your opponents? If you fancy a card game with a twist try Honey Combo. Honey Combo is a buzzing online version of blackjack where players create card combinations to win. On the other hand, if you want to enter an ancient Egyptian world during your free online game, try Pyramid Quest.

Pyramid Quest is an addictive game where you must skilfully remove all the cards by choosing one value; higher or lower. This is an ultimate free online game and is guaranteed to have you hooked.

For free card games with an extra challenge try Ali Baba. In this game the legendary Ali Baba has been captured by the King of Thieves and needs rescuing. Can you save the day with some impressive Solitaire skills to release him?

Do you have the skills necessary to play a perfect Poker hand? If so, Royale 55 is the free online game for you. Royale 55 is a game that will improve your skills, with some exciting added extras such as ‘wild cards’, that can help you become the ultimate poker champion.

If you want to improve your pool playing skills, give Pool King a go. Pot the nine balls as fast as possible as you make quick and accurate decisions. This is a perfect free online game for any pool enthusiasts who fancy a simple solo game.

So, what are you waiting for? Try a free online game today and enjoy an addictive and exciting world of entertainment at your finger tips.



Advertorial, jewelry

Best celebrity gold

By shinychris on June 21st, 2011

Usher: Well known for his bling

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Celebrities are well known for their unique approach to gold and how to wear it. We’re not just talking about jewellery either; gold items bought by celebrities include full mouths of gold teeth and golden toilet seats. This article will talk about the celebrity gold craze and some amazing items that have been created for them!

Having lots of disposable income brings out creativity in a lot of people and celebrities are definitely no exception! Here goes:

Nelly: This loaded rapper is well known for his addiction to gold and diamonds and is rumoured to have spend $5M on a gold and diamond necklace. 50 Cent has been quoted as saying he worries about his fellow rapper’s addiction to bling. Coming from 50 Cent, that’s incredible!

Jennifer Aniston: You wouldn’t think this actress had a penchant for gold bling. Well, it turns out she loves gold Rolex watches. Jennifer, Reese Witherspoon and Renee Zellweger have all been spotted sporting these golden lovelies that must weigh an absolute ton!

Usher: what article on bling would be complete without mentioning Usher’s “U” medallion? This iconic gold and diamond piece has appeared in countless of his videos. We’re not sure how much it’s worth but we do know that he could be worth $77M so it won’t be cheap!

Kanye West: ah yes, the king of extravagance Kanye West! He turned up to an awards show in June wearing a $300,000 solid gold Egyptian inspired Horus necklace. Way to make an entrance!

Bling is fascinating and always will be! Can you imagine what some of these items would fetch if sent to a cash for gold company?

There are lots of cash for gold companies out there who always have the fact that they pay the best price for gold as part of their mission statement. However, they can’t all pay the best. There has to be one gold buyer that shines above the rest with regards to both the generous cash payments given to customers for their gold and the customer service the customers enjoy throughout the process. This company is called Monsterpriceforgold.com.

Who are Monsterpriceforgold.com?

Monsterpriceforgold.com is based in the beautiful seaside town of Bournemouth in Dorset. They’re well known for their considerable knowledge of the gold buying world and for their excellent, friendly customer service.

They give their customers the very best prices when they sell gold and are able to do this because they do not advertise on TV. This means they can plough more money directly into the pockets of their customers so that they come back again and again.

Why not see how you can benefit by going to http://www.monsterpriceforgold.com and requesting a Gold Selling Pack and finding out how to sell gold for cash? You will be amazed!



Advertorial, Footwear

ShinyStyle review: Havaianas wellies launch at Selfridges

By Andrea Petrou on April 18th, 2011
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The rainy weather may be clearing and the summer on its way but that doesn’t mean we have to say goodbye to those wellies. In fact, with festival season just around the corner, these rubber boots are once again making a comeback.

Last Thursday we were given an introduction to the festival season, minus the mud, rain, and erm camping, when Havaianas took over the Ultra Lounge at Selfridges turning it into a festival fantasy land complete with hay bales, grass and of course the token celebrity, to celebrate the launch of their wellies.

That’s right our fave party poppets including Jameela Jamil and Daisy Lowe were out in force. Jameela Jamil looked hot in an orange halter top, while Daisy Lowe, who was also DJing at the event, went for a silky maxi dress. Laura Whitmore also looked hot in an assemble of black. When Daisy wasn’t on the decks we were treated to music from artist Jamie Woon as well as dance artists ‘Brazilian Fantasy’ who took to the floor and created dance frenzy toward the end of the night.

Add to that the free flow of caipirinha’s and other Brazilian cocktails by Sagatiba and foods including Tacos, Fajitas, Mini Fish n’Chips & Burgers and the company gave us that dream festival feel. Take note festival organisers we want this kind of treatment all summer.

However, the real stars of the night were of course the brand new wellies, which we fell in love with. Bright pinks with grey trimmings, purples, greys with pink trimmings and of course on-trend khaki green were all colours on display. Those feeling a little bit more daring also have a choice of a summer beach theme and for £45 a pair they really are a wardrobe must have.

See the gallery below for all the celebrity action and for some peeks of the boots.

Read the rest of this entry »



Advertorial, Features

WIN a year’s salary of £40K in Paypal weekly prize draw

By shinychris on November 4th, 2010

Imagine what you could do with £40,000? First you could fill your wardrobe with designer gear from Vivienne Westwood and the late great Alexander McQueen. Then of course there's the dream pair of Jimmy Choos which you've had your eye on for ages, but never been able to justify to your boyfriend. And how about a dream holiday in the Caribbean and a few Spa weekends just to finish off?

Well we've teamed with Paypal who are giving away an amazing £40,000 in a weekly prize draw to help make all these dreams come true. All you have to do to be in with a chance of winning this superb cash prize is buy anything using Paypal and you are automatically entered into the draw. What's more, the more you buy using Paypal the greater your chance of winning!

So what are you waiting for? Time to head over to Zara or Karen Millen to fill up your winter wardrobe using Paypal. And who knows that £40K cash prize could soon be yours. You can enter the competition at http://www.paypal.co.uk/win

Win £40,000
Find out more
Enter now for your chance to win

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Ad campaigns, Advertorial, First Looks, Gossip

Get a room, guys: David and Victoria Beckham’s steamy new ad for fragrance “Intimately Yours”

By Andrea Petrou on September 10th, 2010

By Emily Borrett.

Dave and Vickz have unveiled the racy new  promo for their Mr & Mrs fragrance, “Intimately Yours”. The short film clip, which you can have a good perv over here, shows the superstar duo getting into a lift, sharing a very breathy and passionate kiss, then emerging from the lift again looking a bit rumpled and hot under the collar. Ooh, matron.

It’s not the first time the star couple have flaunted their sex life (and David’s abs) to the public – who could forget their husband-and-wife photoshoot for Giorgio Armani in their undies? Or James Corden’s parody of it too, for that matter. This is one couple that likes to let everyone know what’s going on in the bedroom.

The scent is said to “capture the essence of David and Victoria’s passion and the power of their relationship.” And boy, does it. The promo couldn’t have come at a better time for the Beckhams – with all the recent rumours of David’s affairs and Victoria’s neuroses concerning their marriage, the video practically screams, “Look! We still really fancy each other!”

Awww, you guys… still. Get a room.



Ad campaigns, Advertorial, First Looks, Gossip, Gossip Girl

Taylor Momsen: Madonna and Lourdes’ new Material Girl

By emilyborrett on July 15th, 2010

Material Girl's new campaign ad Gossip Girl star and self-proclaimed “bad girrrl” Taylor Momsen is set to become the spokesperson for the “Material Girl” line, designed by Madonna and Madonna’s wonder-girl Lourdes. The eighties-inspired juniors’ collection is set to hit Macy’s in the U.S.A next month.

I’m surprised that Lourdes herself wasn’t chosen to front the brand; after all, Madonna is the original Material Girl (as Macy’s keeps reminding us) and Lourdes is the spitting image of her pop-icon mama. Taylor looks her usual surly, racoon-eyed self posing for the brand’s first ad campaign in a stripy miniskirt, black fur gilet and some very Desperately Seeking Susan-esque biker boots.

If you’re as curious as we are about Lourdes’ and Madonna’s new clothing range, Material Girl’s first EVER advertisement was released on the internet and can be viewed here.



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Nikon S1000pj: World’s first projector camera

By shel on November 2nd, 2009

Want to show your digital snaps to friends without you all having to gather around a tiny LCD screen or mess around hooking up the camera to a big screen? Nikon has the answer. It’s the world’s first camera with a built in projector.

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