Archive for the ‘denim’ Category

campaign, denim, Department Stores, Features

ShinyStyle campaign: We need your help to get retailers to sort out their sizes

By Andrea Petrou on February 3rd, 2010

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My fun jeans Inbetweener and research articles have taken a serious turn.

After they were published I received many emails from you telling me about all the trouble you’ve been having finding that perfect size.

I didn’t realise this was that much of a problem and affected people so badly, so I called up Asda, who already stock inbetween sizes to see if there was really a demand for these measurements.

Joanne Newbold, a representative for the supermarket told me: “This range is popular. We trailed it just under a year ago and the popularity has led us to expand the range to include different styles and colours.”

This confirmation, plus your comments, has lead us to start a campaign. We want to badger retailers to either stock sizes with an industry wide universal measurement system or to follow Asda’s lead and introduce inbetween sizes.

However, to really make it work we need your help. So we’ve started the campaign off with a small survey, which we can take to retailers to show them that we mean business.

Click on the link below to fill in the questionaire and please spread the word.




denim, Fashion News

Diesel launches coloured jeans range

By Andrea Petrou on January 19th, 2010

Diesel candy.jpgThey were all the rage on the Spring/Summer catwalk at London Fashion Week and now it seems coloured jeans will once again be making their way into our wardrobes.

Diesel has announced that it will be launching its range of candy coloured denim this week and we know that when a designer brand does this the highstreet will quickly follow suit.

Diesel’s range already has Katy Perry and Kristen Stewart as fans and we can’t wait to get our hands on a pair.

We just wish the spring would hurry up and get here.



denim

See pictures of Victoria Beckham’s new jeans line

By lotte on November 27th, 2009

Victoria Beckham jeans 1.jpg Victoria Beckham is relaunching her jeans range with a new name: Victoria Beckham Denim. They’re looking a lot more fashion-y than Victoria’s dVb jeans designs (which as far as I can remember had big, not very discreet crests on the back pockets), as you can see from these lookbook pictures. Although they’re still on the expensive side for jeans, with prices starting at £140, we’re loving the sleek designs. The variety means there’s probably something for everyone, since there are also jackets, shorts and a full range of leggings on offer.

After the success of her VB fashion line we’re expecting the jeans, released next spring, to be a big hit with celebrities – we’re placing bets on Blake Lively being pictured in them first.

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Source: Elle UK



Affordable Fashions, denim

New Look launches Yes Yes cheap jeans range

By Andrea Petrou on September 3rd, 2009

New Look.jpgI don’t know about you, but I have thousands of jeans, from designer to high street, and no matter what anyone says, a girl can never have too many of these denim wonders.

So I’m thrilled that trusty high street store New Look has just launched a range of new jeans.

The Yes Yes denim range is pulling tightly on my purse strings bringing with it a range of shapes, fits and washes to suit every taste, including boot cut, skinny, low rise hipster, straight leg or flare. Every style will also come in sizes 8-26 as well as Tall and Maternity.

And there willl be no excuse for not buying a pair, or two, or maybe three, with prices ranging from £10 – £20.



Ad campaigns, denim, Designer Fashions, Fashion News

Calvin Klein Jeans billboard upsets Manhattan

By Kimberley Foster on June 17th, 2009

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Calvin Klein is in hot water yet again after a provocative billboard for its womenswear and menswear jeans line was unveiled in New York this week. The racy ad which depicts a young female semi-naked model lying across one man and kissing another has caused uproar amongst appalled Manhattanites. However CK designers are at a loss to see the problem.

“It’s my favorite campaign ever!” said CK menswear designer, Italo Zucchelli. “I hope they’re going to be, ‘Ooooh, what is that?’ And then they buy our jeans. In the best tradition of Calvin Klein.”

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denim

DIY project for the weekend: Studded pocket jeans

By kelly on April 1st, 2009

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I wrote about these amaaaaazing jeans on Catwalk Queen after spying them on the Jak & Jil blog. As I mentioned over there, they had me crossing out all my To-Do diary entries for this weekend and instead slapping in one big new one: DIY. (Sorry friends-who-I-am-cancelling-on – we’ll have to catch up another time!)

This should be a fairly easy one if you’ve got the gear already… Simply rip up a pair of your old jeans (whether you want to bleach them out first, is your prerogative) or find a pair you like (the ones pictured above are $90 from Topshop) and then get busy with your stud gun. You can find said stud gun and studs at your local craft store or haberdashery (you may wish to go with gold rather than silver, spray paint them black or pick a smaller size than the ones pictured) or, of course, perusing eBay for some good crafty deals is usually the best option. Let us know how it goes!

[Image: Jak & Jil]



denim, Designer Fashions, Handbags, How to Wear, New Fashions, shoes

Outfit Pick: Goldsign Misfit super stretchy jeans and Givenchy-esque chain top

By Andrea Kiliany Thatcher on February 2nd, 2009

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The affects of Givenchy’s fall 08 chain dresses are still being felt, so you can find something like this Forever 21 chain trim tunic, $19.80, everywhere. It’s perfect for pairing with Goldsign’s super-stretchy Misfit slim leg jeans, $218. Thanks to 35% four-way stretch, the denim is likened to the feel of leggings. And what to wear with your dark wash skinny jeans but a tough-chic bootie. We chose Steve Madden’s Slasssh bootie, $199.95, even though we’re generally opposed to open-toed boots in winter. But, what better way to show off the new Chanel nail colors we’re all coveting? Top it all off with this Jimmy Choo Eva leather clutch, $1,170 to remind everyone you’ve got class.



Ad campaigns, denim, Fashion News, Models

Calvin Klein’s latest banned commercial

By Andrea Kiliany Thatcher on January 29th, 2009

It’s beginning to be par for the course – Calvin Klein creates a commercial, it’s too hot for TV and is banned and gets more attention and buzz than it ever would have on the airwaves.

This time the commercial, above, and admittedly a little NSFW, was even banned from late night cable. But it looks like a toned down version will make it to your TV.

Read the rest of this entry »



Celebrity Style, denim

Get Jessica Alba’s jeans (though, sadly, not her body)

By Andrea Thatcher on October 2nd, 2008

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Jessica Alba is looking as good as ever post baby, as most celebs do!

She’s seen here in Divine Rights of Denim Envy High Waist jeans, $80. The pants boast tummy tucking and butt-lifting abilities, not that Alba needs them, but we might!

They’re made of cashmere denim, which sounds like something we need.

Divine Rights of Denim can be found at Nordstrom’s, Dillard’s, Macy’s, Buckle, M. Fredric, Ambiance and Von Maur. Happy shopping.



Celebrity Style, denim, Fashion News

Audrina Partridge to turn denim designer

By Kimberley Foster on September 29th, 2008

audrina_denimdesigner.jpgNot to be outdone by her co-stars, Audrina Partridge is jumping on board the fashion bandwagon by launching her own denim line.

The reality star has reportedly landed her first endorsement deal, by signing a contract with fashion label Divine Rights of Denim, to not only co-design a collection, but to also be the face of it.

“She has that flavor to her,” said Divine’s director of sales, Angel Shoshan. “She can wear a wife beater and jeans, and she just looks comfortable and hot.”

If true, then she joins The Hills‘s Lauren, Heidi and Whitney in unveiling her own clothing range.

I guess wearing her favourite pair of DRoD jeans (‘Lust’ style, retails US$58) finally paid off for her.



denim

Sneak peek at our fall denim guide: PZI Jeans for curvy bottoms

By Andrea Kiliany Thatcher on August 12th, 2008

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In a few weeks we’ll be bringing you a fall denim guide to help you decide on a new pair for this winter, but these PZI jeans have been the buzz of the office so we thought we’d give you a little peek.

PZI jeans are designed to fit the woman with a streamlined waist, fuller hips, and curvy bottom (see how they get their fit after the jump). We like them because they hug curves on the hips and thighs without being too baggy in the leg, and are fitted and sleek without clinging to the wrong spots or making you look top heavy.

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denim, New Fashions

Aristocrat denim – 100% organic, 100% stylish

By Andrea Thatcher on May 29th, 2008

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Launched in spring 2007, Aristocrat denim is really heating up. Not just jeans, the denim line includes quite a few cute dresses as well.

The fabrics, dyes and the dye process are all 100% eco-friendly. Founder Bak (one name, like Cher, we presume) developed a revolutionary “green wash” process uses purified water and dry processes so all Aristocrat denim is chemical-free.

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Accessories, Affordable Fashions, denim, Footwear, Handbags, How to Wear, jewelry

Spring outfit pick

By Andrea Kiliany Thatcher on May 14th, 2008

Spring outfit complete.jpgClick image to enlarge.

Keep reading for product details.

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Celebrity Style, denim

Bloomingdales launches Heidi Klum for Jordache

By Andrea Kiliany Thatcher on May 1st, 2008

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Heidi Klum made an appearance at the Bloomingdale’s in Beverly Hills yesterday to launch her new line of jeans for Jordache.

“Every designer owns their butt pocket, so this [is] my butt pocket, which I’m very proud of,” she told People magazine.

The Heidi Klum for Jordache Ellie bootcut jeans with gold lurex that Heidi is wearing go for $160, exclusively at Bloomies.

[Image: Getty; Source]



Accessories, denim, Designer Fashions, jewelry, vintage

Jen Abrams Collection Featuring Vintage Denim

By Elaine LaPersonerie on May 1st, 2008

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We all love vintage whatever and clearly, we all love denim. But for those that love jewelry too and think it might be fun to marry them all together, the Jen Abrams Collection is for you.

Designer Jen Abrams combined her obsession with textiles with long lost dreams of becoming a fashion designer and launched a 10k gold and denim infused collection of cuffs, rings and pendants that will make any outfit a hit.

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