Perhaps designing those white shirts for the Gap gave designer Doo-Ri Chung the bug for budget fashion, because she’s launching an as-yet named affordable extension line in the next year.
“I have been thinking about this for a really long time,” Chung told WWD. “Within my own collection there is a great need to have a wider price range. A second line allows me to do that.”
The line will focus on what Chung is known for – jersey, draping and feminine silhouettes – featuring patterns similar to those in the main collection.