Posts Tagged ‘breast cancer’
Kylie, Sienna and Claudia front Fashion Targets Breast Cancer campaign
We’ve covered many celebrity collaborations for charity, but this has got to be the best one yet.
Kylie Minogue, Claudia Schiffer and Sienna Miller have leant their faces to the Fashion Targets Breast Cancer campaign.
The campaign, shot by Mario Testino, features Kylie who beat breast cancer four years ago, pregnant Claudia and Sienna sporting a silk sheet with the Fashion Targets Breast Cancer logo printed on it.
It forms part of the overall charity initiative, which will also see proceeds from clothing and accessories from River Island, My Wardrobe and M&S going to the charity.
Kylie said: “It means so much to me to be part of this year’s campaign for Fashion Targets Breast Cancer. I wholeheartedly support their efforts to raise funds for the vital work undertaken by Breakthrough Breast Cancer.”
Topshop launches vests to raise funds for Breakthrough Cancer
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As our regular readers know by now, we love a good charity story over here at ShinyStyle. So you can imagine how excited we are to hear about a collaboration between our fave highstreet store Topshop and Breakthrough Breast Cancer.
The highstreet store and charity are launching a limited edition jersey vest to raise funds for Fashion Targets Breast Cancer in 2010.
The top with the motif “Love to Love” in both black and white will retail at £16, with £5 going to the charity.
The vest hits stores on 29th March, with that, and Stella McCartney’s new range for Gap Kids launching on the same day we’ll be begging our bank for a new overdraft.
“Fashion Targets Summer Fridays” breast cancer campaign

Models including Lily Donaldson and Lily Cole have put their faces to a new breast cancer awareness campaign “Fashion Targets Summer Fridays (FTBC)”. The initiative encourages us all to buy the Ralph Lauren-designed FTBC polo shirts, and wear them to work on Fridays. They retail for $55 each and are available from Net-a-porter. Proceeds from the T-shirts will go towards Susan G. Komen for the Cure and other FTBC-supported organizations. So, what are you waiting for? Grab yourself a Ralph Lauren polo and help the cause.
Breast Cancer Awareness Month: Buxom Inc. chemises for larger cup sizes
Want to reward yourself for doing a self-exam or need a treat to motivate you to schedule that mammogram? Make sure your breasts are healthy and are fabulously dressed with Buxom Inc.
Buxom Inc., is a new sleep & loungewear label whose pieces best fit women with cup sizes C-DD. And they’ve chosen to donate 20% of proceeds from the sale of all Knot chemises, $112, sold online at www.buxominc.com during the month of October to The Breast Cancer Research Foundation (BCRF).
To see more colors and patterns, click through.
Cosabella Pink Ribbon Thong

If you’re looking to support breast cancer awareness, but want to do so in private, Italian lingerie manufacturer Cosabella has a great way! Buy any of the new Pink Ribbon Thongs and 10% of the proceeds will be donated to Breast Cancer research. And as if you didn’t know, Cosabella makes the world’s most comfy thongs and are worn by every Hollywood starlet. So not only will you be backing an important cause, but you’ll be doing so stylishly. The new low-rise undies are $21 and come in lily pink or white and are embellished with the signature breast cancer ribbon in pink crystal.
Sak’s Fifth Avenue runs with Key to the Cure campaign
In honor of Breast Cancer Awareness this October, Sak’s Fifth Avenue is dedicating October 18-21 to the cause by offering a special shopping experience; Sak’s stores will donate 1% of in-store sales and 2% of online sales towards breast cancer research organizations, and the ‘Viva La Cure’ t-shirt is already available for purchase. The t-shirt is designed by Juicy Couture, a comfortable long-sleeve cotton tee, and 100% of the profits will also be donated to various programs.

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