Posts Tagged ‘confidence’

Accessories, Ad campaigns, Designers, dresses, Features, How to Wear, Opinion peice

There’s nothing mysterious about style, and it’s for everyone

By Daisy Buchanan on April 19th, 2013

Writer and elegant lady Janina Matthewson figures out that style isn’t about imitation – it’s about dancing.



You are probably not a style icon. I might be wrong about that, after all I can’t see you, but you probably aren’t. There are, in fact, precious few around; although almost every celebrity will be dubbed that at some point in their career, few manage to keep the label indefinitely. Style Icon status can’t really be ascribed until years down the line, long after a person’s ceased to care much about style at all. When someone says, long after you’re gone, “that dress is very so-and-so,” then, I think, then you truly deserve the name.

For most of us, of course, being a Style Icon is unimportant. We’ve other concerns, like what to have for lunch dessert and whether anyone can see last night’s red wine stains on our lips. But we definitely want to feel stylish. We want to feel that undefinable sense of looking good; looking different somehow, in an excellent way; looking like some fascinating being. We want people to fall in love with us at first sight, even if we believe that to be a myth. We want to be admired.

But how do you become an Audrey or a Marilyn, even on a domestic level? Because it’s not really about dressing fashionably. It’s not about dressing well. It’s about dressing as yourself. As the best yourself. It’s about stocking your life in such a way that every morning, with little thought, you can throw something on that’ll have you walking down the street confident in the knowledge that the world can see a little bit of who you are, and that they’ll like it.

There is, of course, an entire industry dedicated to trying to teach you how to be stylish. There are magazines and newspapers and websites. There are catwalks and red carpets. There are personal shoppers waiting for you at your nearest high street fashion store. But at the end of the day, it’s something a person has to figure out for him or herself.

One of the best pieces of shopping advice I’ve ever come across came courtesy of Helen Fielding in her Bridget Jones follow up, Olivia Joules and the Overactive Imagination. The advice was this: “Only buy clothes that make you feel like doing a small dance.” Now, you may or may not be the dancing kind, you may not even be the feeling like dancing kind, but it’s an easily translatable feeling. We’ve all felt it about something or other. The trick is, and it takes effort, to train yourself to expect it as a matter of course, and to hold out until it comes.

So down with buying jeans that are little more than “perfectly fine.” Down with dresses “that’ll do.” Down with “all right shoes,” and “passable tops,” and, “suitable skirts.” We will be dancing in our changing rooms or we’ll be remaining naked.


Follow Janina on Twitter @J9London

Designer Fashions

Diane von Furtstenberg believes her greatest achievement is giving women confidence

By Andrea Petrou on October 19th, 2011

Diane von Furtstenberg believes her greatest achievement is giving women confidence.

The 64-year-old designer – who is most famous for the wrap dress she designed in the 1970s, which enjoyed a revival over two decades later – is proud that people enjoy wearing her creations because they make them feel good about themselves, though she hopes she still has things to achieve.

She said: “I am against anything that objectifies women,

“My greatest achievement is that I have given confidence to women with my clothes.

“The word ‘accomplished’ makes you think with a full stop. I hope I am accomplishing!”

Diane believes that female designers make more appealing outfits because they are practical fashions, whereas she thinks her male counterparts prefer “costumes”.

She said: “Women design clothes for women to wear. Men design costumes.”

Diane admitted she felt “humiliated” when she was learned pregnant after getting engaged to Prince Egon of Furstenberg but was determined to forge a career and insisted on learning the basics of fashion before marrying at 23.

She told the Guardian newspaper: “I was working in a clothing factory in Italy when I discovered I was pregnant. I was humiliated, worried people would think I’d done it to get the ‘best catch in Europe’. So I said to my boss: ‘I’m getting married and moving to America, but before I go, can I learn how to make clothes?’ And I stayed after work with the patternmaker, and that’s how I got into fashion.”

Beauty, Celebrity Style, Gossip

Victoria Beckham wants women to feel beautiful

By Andrea Petrou on June 9th, 2011

Victoria Beckham is “passionate” about making women feel beautiful.

The signer-turned-fashion designer loves nothing more than seeing people get a confidence boost from wearing one of her creations.

She said: “It’s been a really exciting time. It’s my passion to make women look and feels beautiful and the highest compliment I can receive is when women enjoy what I’m doing.”

Victoria feels lucky to have so many friends in the fashion industry because they have been able to share their expertise with her.

Asked for her highlight of the year, she said: “Seeing the finished collection arrive in time for the selling season!

“It isn’t about proving myself – I have a lot of friends who are designers and I’ve learnt so much.”

The 37-year-old star’s favourite creation is the signature ‘Victoria’ bag, which she says will always be a feature of her collections.

She told Britain’s Glamour magazine: “Aesthetically it’s my ideal piece as it showcases luxurious materials and colours.

“It symbolises my style and will always remain in the collection.”

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