ShinyStyle Loves: People Tree SS2011 range
By Andrea Petrou on May 16th, 2011
Posts Tagged ‘ethical clothing’
Celebrity Style, Ethical Fashions, Fashion News, Gallery
charity, Ethical Fashions
Asos launches ethical Asos Africa collection
By Andrea Petrou on February 4th, 2010
We’re going down the charity and ethical fashion route today and next on our list of companies doing good deeds is Asos.
The online shop has launched Asos Africa, a clothing and accessories collection that has been designed, sourced and produced by community groups in Africa.
The range has some gorgeous pieces of clothing including funky jumpsuits and blazers all crafted using traditional African techniques.
And if that wasn’t enough to get you rushing to your PC, all the workers are also given training and fair pay.
Ethical Fashions, Fashion News
H&M’s organic cotton range claimed to be contaminated with GM cotton
By Andrea Petrou on January 26th, 2010
While we’re all becoming more eco-conscious when it comes to our clothing it seems H&M is taking one step forward and two steps back.
The highstreet store, which in the past has been criticised for it’s lack of ethical values, has found itself back in the firing line with claims that it’s certified-organic cotton clothing has been contaminated with genetically modified cotton from India.
According to German independent lab Impetus, roughly a third of cotton samples tested contained genetically modified cotton. This was traced back to India, which is responsible for more than half of the global supply of organic cotton which is used by H&M.
Although we can’t blame H&M entirely for this as the chain hasn’t actually commissioned this cotton, Monika Buening of the Federal ConSumer Affairs Agency, has said H&M should have monitored their supply carefully.
“The fashion chains were not vigilant enough,” she told the German edition of the Financial Times.
A spokeswoman from H&M agreed that GM cotton could have slipped into the label’s organic collections. She said the high street store was investigating the matter.
Does this stop you from wanting to buy the company’s organic range? Let us know by leaving your comments below.
[via The Financial Times, Germany]
Ethical Fashions, Fashion News, Gossip
First looks: Emma Watson’s ethical range for People Tree
By Andrea Petrou on January 14th, 2010
Emma Watson’s not been off our fashion radar this month with ad campaign shots and backstage videos for Burberry coming out in drips and drabs over the past few weeks.
However, this time she’s back on our pages for creative and modelling reasons. Sneak previews of her awaited ethical collection for People Tree have hit the online stands and at first look we can say these togs, modelled by Emma, are looking fashionable and comfortable.
The collection, which was announced back in September last year, is claimed to be 100% ethical with fair trade groups using organic cotton to make the clothes by hand. Apparently the work put into the range also helps improve the lives of disadvantaged workers in Bangladesh, India and Nepal.
And we also love the logos, which include quirky phrases such as “Don’t panic, I’m organic.”
We can’t wait to see the rest of the pictures but until then we want to hear from you. Is this just another celebrity designer trying to get onto the fashion bandwagon?
Take a look at the two pictures and let us know what you think by leaving your comments below.
Ad campaigns, Celebrity Style, Ethical Fashions, Fashion News
The Sugababes model purple scarves in aid of Fight Cervical Cancer in Style
By Andrea Petrou on December 3rd, 2009
The Sugababes have teamed up with a range of designers to raise awareness about cervical cancer.
Heidi Range, Amelle Berrabah and newest member of the Sugababes, Jade Ewen, will front the Fight Cervical Cancer in Style campaign. They have also modelled a limited edition purple Fight Cervical Cancer in Style scarf designed by Amy Molyneaux and Percy Parker of British fashion emporium PPQ.
Speaking on behalf of the group, Heidi Range said: “Having performed at Jade Goody’s wedding, cervical cancer is a subject we feel passionately about. We are proud to be supporting the campaign as it is important that girls and women realise how they could catch the virus that causes cervical cancer, as well as the steps they could take to reduce their risk.”
And now for the medical bit.
Many women believe that cervical cancer is hereditary, however, almost all cases are caused by a common virus called HPV (human papillomavirus). The virus can be passed on through sexual contact, therefore girls and women are at risk as soon as they start having intimate relationships. The virus is usually cleared naturally by the immune system but sometimes it persists and could lead to cervical cancer.
Currently, eight women are diagnosed with cervical cancer and nearly three women die of the disease every day in the UK. It’s the most common cancer in women aged 20-29 and the second most common cancer in women under 35 years old. It is therefore important that girls and women are made aware of the risks of cervical cancer and the best ways to reduce their risk, including a healthy lifestyle, cervical screening and vaccination against HPV (human papillomavirus).
We think this is a fantastic cause and will definitely be buying one of the scarves to show our support.
Ethical Fashions, Fashion Tips
How to make your wardrobe as ethical as possible
By Andrea Petrou on October 23rd, 2009
We all like nice new clothes, but we can sometimes get carried away, buying more and discarding perfectly good items because they are no longer “new”.
This has led to many high street stores opening up, offering disposable fashion pieces at a low price to the consumer, but at a cost to others. There have been many high profile cases over the past few years about such stores using sweat shops in third world countries to produce such clothes as cheaply and quickly as possible.
While were not telling you never to buy clothes again (we wouldn’t be able to stick to that) we thought we’d give you some tips on how to make your current wardrobe, and future shopping trips as ethically friendly as possible.
Read on for our tips.
Ethical Fashions, Sales and Specials
Flower hoodie by Orange Button on Nest
By Andrea Kiliany Thatcher on March 13th, 2008
Get into the feeling of spring without sacrificing warmth with this Orange Button flower hoodie on sale for $48.75.
Orange Button isn’t just a clothing line, but an online shop for independent artists.
So it’s no surprise you can find the line on the Nest Web site. Nest is a nonprofit organization that helps support women artisans in developing countries.
From:New York Fashion Week gift bag giveaway!