‘No Anorexia’ ad campaign puts the spotlight on eating disorders

With Fashion Week seasons coming to a close in Europe, one Italian fashion label is stirring up controversy over a billboard that features an anorexic model in order to ‘raise awareness.’ The ad seen here launched late September to coincide with Fashion Week in Milan, and provides a glimpse of extreme thinness in this competitive industry. While some feel that the ad itself could be a ‘trigger’ for the anorexic community, others feel it carries a worthy message for those who continue to support skinny models on the runway.



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