Pixie Lott models, new to the UK label, Supertrash

Pixie Lott has been a busy girl over the past few months designing a range of charity clothing for various retailers. So it really comes as no surprise that the singer has been snapped up as the face of much coveted new range Supertrash.

The collection, which launches for the first time in the UK at My-Wardrobe.com, this week is said to blend pretty feminine styling with a punk rock twist. The range will include bright prints, flirty dresses and dramatic colours as well as boyfriend cardigans, and feminine blouses – meaning there is something for almost everyone.

Sarah Curran, ceo and founder of My-Wardrobe, told Vogue: “We are delighted to launch the Supertrash collection for spring/summer 2010.

“It’s a new label for both My-Wardrobe.com and for the UK. We are always focused on introducing new designer collections to the site, especially those new – much talked about – international designers, to continue to provide an exciting and accessible offer for our customer.”

And with Pixie Lott as the face of the brand we’re sure it’s going to be hot stuff.