First Looks: Tilda Swinton for Pringle Scotland video

We gave you a first glimpse of Pringle’s SS2010 campaign staring Tilda Swinton and now we’ve got our hands on the promotional video too.

Despite our hopes that the campaign would be fun, the video says a different story, it features Tilda walking across the beautiful Scottish landscape and ending up in a cave wearing different outfits.

And although its not fun, it’s laid back, depicted by Tilda’s lack of footwear, and just a tad eerie. However it does make for riveting watching and the cinematography is amazing.

Watch it below and tell us if you agree.